The Creator brand archetype is an artistic one. This archetype touches upon discovery and innovation. The creator seeks to redefine human possibility through creative play. Above all, the creator celebrates all things artistic and still maintains commitment to truth and integrity.
The Creator brand archetype is a natural fit for marketing, design, and technology brands. Actually, any brand that dismantles old processes and creates something new, would be expressing the Creator archetype. The marketing of Creator brands is often extremely aesthetic and may seem to be works of art in and of themselves.
All brands need a personality, is the creator yours?
Unique, descriptive and visual.
Feeling unique and special, quality driven.
Encourages self expression, creative thinking and new ideas.
To realise a vision, express themselves and promote individuality.
Self-development in an artistic way.
To create something that has a perfect value.
Your only limitation is your imagination.
Lost in inspiration. To have a mediocre vision.
To get stuck in perfectionism.